Quality Function Deployment

Overview

QFD is a powerful development technique that ensures customer requirements drive the new product introduction process. Simple matrices are used to capture & analyse information, & delegates progress through the key stages of prioritising customer requirements & technical characteristics, selecting concepts, design deployment & production control, & managing the overall QFD process.

Course objectives:

  • Understand what makes a good product requirements specification
  • How the Voice of the Customer is captured and translated into a product performance specification
  • Practice the keys tools of the QFD technique
  • Understand the links between engineering specifications

Course Content

Introduction to QFD

  • QFD purpose & structure
  • The benefits of QFD within NPD
  • Overview of the QFD rooms

 

Customer Focus

  • Capturing & reviewing the VOC
  • Categorising & prioritising customer needs
    • KANO model
    • Using Paired Comparison
  • Needs Assessment
    • comparing current products against needs
    • product strategy  using SWOT

 

Product Focus

  • Defining product purpose using Functional Analysis
  • Identifying performance characteristics
  • Using correlation & relationship matrix
  • Performance prioritization & targets
  • Performance assessment

 

Further QFD Phases

  • The specification cascade
  • Linking DFSS tools to the cascade

 

Case Study Exercise

  • Checking understanding, and practicing the tools in the various QFD phases

Quality Function Deployment

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    In-company

    Duration:

    1 day

    Ideal for group training

    Customised per company

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